Staying Human on Social Media
Social media has grown in popularity for many businesses around the world and Facebook is one platform that has worked with the small business crowd to create useful features that make marketing a business on the social media platform easier. Newly released automated processes let you respond to customers automatically answering questions, providing product information, […]
Whаt іѕ Sосіаl Media Mаnаgеmеnt Services
Aѕ a business оwnеr thеѕе dауѕ, thеrе аrе ѕо mаnу different thіngѕ уоu have tо thіnk аbоut when іt соmеѕ tо уоur оnlіnе marketing. Onе оf thеѕе is managing уоur social media ассоuntѕ tо hеlр improve your brаnd vіѕіbіlіtу, increase trаffіс to your website аnd build your business mоvіng fоrwаrd. The main fосuѕ оf a […]
DIGITAL MARKETING VS SOCIAL MEDIA MARKETING – THE DIFFERENCE
Digital marketing is a type of marketing which uses the internet as the core medium of promotion which can be accessed using electronic gadgets like computers, laptops, tablets, and smartphones.While Social Media Marketing is a subset of digital marketing which excels at promotion using social media platforms like Facebook, Instagram, twitter, and much more. The […]
Top Reasons Why Google Is So Popular
Google is one of the best-known search engines in the world and for good reason. They are also the most effective search engine for small businesses looking to grow and succeed online. Almost everyone has heard of Google and millions of people use it every day to find what they are looking for online. Google […]
How to Deal with Unhappy Customers on Social Media
Anyone who is in business knows that you will have an unhappy customer from time to time. It doesn’t matter how hard you work or how good your customer service team is, there is going to be a customer who you just can’t satisfy. Usually, that customer contacts your customer support line and the problem […]
Fix Your Social Media Strategy by Taking It Back to Basics
A quick Google search returns 140 million results for “social media marketing tips,” but no matter how many headlines promise it, there really is no one-size-fits-all social media strategy. Some articles indicate that stories are an effective marketing and advertising tool while other articles advise using social media networks, such as Pinterest, Instagram and others. […]
Don’t Leave Your Social Media Strategy to the Marketing Department
David Packard, of Hewlett-Packard fame, once said that marketing is too important to be left to the marketing people. For social media, that statement is as true as ever. When customers need assistance, they expect companies to offer it quickly through their social media channels. If your company isn’t equipped to offer this assistance, you […]
10 Facts You Didn’t Know About Facebook Advertising
Facebook ads are one of the most effective online advertising tools because of their wide reach and relatively low cost. This doesn’t mean that they are the easiest tools to understand or even implement. Many small business owners believe that they have Facebook ads figured out, but then their strategies stop working and they don’t […]
25% of Small Businesses Owners Not Using Social Media
Although social media is used by millions of people every minute of every day, there is still a significant number of small businesses that are not using social media for its marketing capabilities. In fact, a recent survey of small business owners shows that 25% of small business owners are not using social media for […]
5 More Social Media Tactics That You Should Be Using
In our previous post, 5 Social Media Tactics That You Should Be Using, we shared some of our favourite social media tactics that we use to create effective social media strategies for our clients. With the success of that post, we decided to share more tactics that can help make your social media campaign more […]