Pinterest As A Video Marketing Platform?
Pinterest has unveiled new video capabilities for brands using the site to promote their products, gain leads and increase sales. While many business owners don’t often think of Pinterest when it comes to digital marketing, it does have many useful features that smart business owners have been taking advantage of. And with new video capabilities […]
LinkedIn’s New Brand Awareness And Conversion Campaign Options
It seems that many of the social media leaders are making some big changes to their platforms this year. Even LinkedIn is improving on its venerable platform by updating their Campaign Manager feature. The new and improved Campaign Manager now offers brand awareness and conversion campaign options as well as an optimised “click-pricing” option which […]
Facebook Users Now Able To See Data Used To Target Ads
Facebook recently made a change to their Ad Preferences feature that has users excited and business owners confused. Let’s take a look at the reasoning behind the changes to the “Why I’m seeing this ad” feature. These changes not only let users see the data that was used to target them, but where it came […]
Facebook Removing ‘Company Overview’ And ‘Biography’ Fields From Business Pages
Facebook has been busy making a lot of new changes to the popular social media platform. While some might not be as noticeable as others, certain changes are standing out and they have many business users concerned. From Removing ‘Company Overview’ And ‘Biography’ Fields From Business Pages, to enabling users to see the specific interests […]