The Top PPC Strategies for 2019

Have you tried creating your own Pay Per Click campaign and found it to be too challenging or that the results were great enough for the amount of effort you put into it? If you are looking for effective PPC strategies that can take your paid campaigns to the next level, keep reading as we […]

Snapchat’s New Shopify Ads Integration Makes Small Business Advertising Easier

A recent statement from Facebook relating to Shopify Dynamic Ads has many digital marketing professionals and small business owners throughout the UK excited to give it a try. From Facebook’s statement: “With Facebook’s dynamic ads, merchants can simply set their campaign goals and the right products will be surfaced to the right customers through Facebook’s […]

YouTube’s Adding New Still Image Ads To Users’ Home Feeds

YouTube, the social media leader in online video content will be offering their users something different soon and many industry experts aren’t sure what to make of it. Being well-known for moving image content, YouTube has announced that they will also be offering a new still image option for non-video advertisers. The still image ads […]

Facebook’s New Font Style Options For News Feed Posts

Recently, Facebook announced a change to their News Feed posts which has many users either confused or excited. The change, a new ‘text effects’ option, enables users to apply a range of stylized text types within their Facebook updates. This basically means that you can change the text of your news feed making it as […]

Just How Important Is Customer Feedback For Your Small Business?

It can sometimes be difficult to listen to feedback from an unhappy customer, but if it will help us grow our business and improve our service, it is still important. While we would all like to hear nothing but positive feedback from our customers, it is the combination of both that teaches us the most. […]

3 Ways To Determine How Often You Should Post On Social Media

Most small business owners know that by utilising social media, they can reach more potential customers and grow their businesses much more effectively. However, many of those same small business owners don’t really understand social media and how to use it properly. This can become frustrating enough for them to stop using social media altogether […]

Digital Marketing Tips For Beginners

Digital marketing is something that is best left to the pros. Still, many business owners try to create their own digital marketing strategy and end up getting mixed results. Often, inexperience is the cause and that can leave many business owners, especially those new to marketing, frustrated and confused.   Fortunately, there are digital marketing […]

3 Ways To Make Your Facebook Ad Campaign A Lot More Effective

One of the easiest and most effective ways to advertise your business online is to use social media. Social media enables you to engage better with your target audience as well as gain some valuable insight about their shopping habits. With that being said, the most useful social media platform for small businesses looking to […]

4 Easy Fixes For Your Small Business YouTube Channel

Is your small business YouTube channel not doing as well as you would like? Are you seeing fewer views, more negative comments, or no views at all? While many small business owners experiencing lackluster results from their YouTube marketing campaign would keep posting the same content in hopes that it would soon improve their results, […]

Useful Tips For Managing Your Time

Every small business owner knows that if they had more time in their day, they could get a lot more done and they could run a much more successful business. As small business owners, we often work long hours, 7 days a week, to ensure the success of our business and, for the most part, […]